The all-white living room of this San Francisco home perfects the crumpled, imperfect look and creates a cozy atmosphere. White is paired with pastels and mellow shades that impart just a whisper of smoky pink, blue, or green.
Cozy isn't a style but a feeling, the homey ambiance of a room that makes us want to curl up, relax and cocoon ourselves from the world. A living room might feel cozy because of its architecture and proportions, like a snug Victorian sitting room or cottage interior.
Furthermore, cozy is not a living room design style. Instead, cozy is a technique or effect that can be applied to multiple styles. Finally, it’s a timeless effect. What’s cozy today will be cozy in the future – elements such as warm colors, a fire, plants, area rugs, large furniture, etc.